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All Thought Leadership Studio podcast episodes about marketingresearch. Click on a hashtag above to search other topics.
Episode 44 - On Why Great Minds Think Alike and Scripting the Stories of Marketing
Episode 39- AI versus Search Engines like Google, methods for using ChatGPT for Thought Leadership, adapting the Skyscraper Strategy from SEO
Episode 36- Beyond Command and Control: Breakthroughs for Service Businesses and Marketing.
Systems Thinking Insights from the man I regard as the "Deming of Service Businesses".
Episode 34 - Mental Skills for Thought Leadership and Market Leadership - How Taking Multiple Perspectives Opens Up Creative Possibilities and Enables High-Impact Positive Influence
Episode 32 - Learn a six-question Self-Assessment of the Depth of Strategy in Your Content Marketing or PR Campaign. Including Prompts that use ChatGPT to help build Strategic Thought Leadership.
Episode Twelve: An introduction to Audience Attunement and a Challenge to the Data-Targeting Paradigm
Episode Nine: How to Always Have Plenty of Internet Marketing Topic, Copy, and Media Ideas... and do it in a way that is supported by a solid strategic direction.
Episode Two: Shift between the role of the audience, the director, and the screenplay writer for a triple-perspective approach to thought leadership. And the 3-Eyed Lion.
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