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Kim Willis on LinkedIn Mastery

Kim Willis on LinkedIn Mastery

Episode 85 – From Door-to-Door Sales to Digital Influence: Kim Willis on Building Authority, Relationships, and Business Growth through Content Strategy

The Balance Man - Interview with Dr. Travis Parry

The Balance Man - Interview with Dr. Travis Parry

Episode 52- Want to grow? Grow with Balance and Get Your Time and Life Back with Insight from Dr. Travis Parry

Mastering Email Marketing - Interview with Josh Kropkof of The Email Agency

Mastering Email Marketing - Interview with Josh Kropkof of The Email Agency

Episode 51 - Learn how to transform your email marketing to a relationship-building one-on-one conversation.

Interview with Jamie Ryder - Stoicism in Marketing and Leadership

Interview with Jamie Ryder - Stoicism in Marketing and Leadership

Episode 48 - Where Philosophy Meets Storytelling, Creating Narratives that Resonate and Inspire.

How to See the Invisible Structure of Thought Leadership

How to See the Invisible Structure of Thought Leadership

Episode 46 - Levels of story-telling beyond the basic structures, accelerated learning, high-level influence, and the power of myth

Keeping Your Seat at the Table - Interview with Author Nori Jabba

Keeping Your Seat at the Table - Interview with Author Nori Jabba

Episode 43 - Learn from Nori's transformative journey. What can be said in exactly 100 words? Why is a table a great metaphor? How and why to bring yourself to a story?

How Strategic is Your Content Marketing? Can ChatGPT Help?

How Strategic is Your Content Marketing? Can ChatGPT Help?

Episode 32 - Learn a six-question Self-Assessment of the Depth of Strategy in Your Content Marketing or PR Campaign. Including Prompts that use ChatGPT to help build Strategic Thought Leadership.

Interview with Bestselling Leadership Author, Speaker, and Podcaster Jon Rennie

Interview with Bestselling Leadership Author, Speaker, and Podcaster Jon Rennie

Episode 26- The Deep Dive Into How Being a Submarine Commander Informs Leadership with Author and Leadership Guru Jon Rennie

Interview with David Nordel, Author of Giving Back!

Interview with David Nordel, Author of Giving Back!

Episode 25: Master Storyteller David Nordel Weaves an Engaging Spell of Powerful Leadership Lessons.

Jim Harris Interview - Disruptive Innovation Speaker and Best Selling Author

Jim Harris Interview - Disruptive Innovation Speaker and Best Selling Author

Episode 20- Insights from best selling author, keynote speaker, and master of disruptive innovation Jim Harris.

Don't Miss the Opportunity of Your Prospects' Online Research

Don't Miss the Opportunity of Your Prospects' Online Research

Because it is off the radar, many businesses let others teach their segment how and what to buy. Expand your influence to their off-radar learning and increase your leads.

Thought Leadership FAQs

Thought Leadership FAQs

Thought Leadership is influencing an audience to embrace a particular “model”, or way of thinking about a topic. The model becomes the way to think about it.

4 Methods of Multiple Level Communication

4 Methods of Multiple Level Communication

Episode Nineteen - Increase your positive influence by adding depth and power to your communication.

How to Implement Three Key Aspects of Elon Musk and Teslas Thought Leadership

How to Implement Three Key Aspects of Elon Musk and Teslas Thought Leadership

Tesla is one of the most valuable companies in the world. They have no marketing department, Ad Agency or marketing budget. This top-10 company is marketed purely by Elon Musk's Thought Leadership. What can we model and realistically implement?

How Thought Leadership is Like Being an Adventure Guide

How Thought Leadership is Like Being an Adventure Guide

Episode Fifteen: An adventure tour guide will lead their group out of the "ordinary world" into more of a "magical world" that evokes states of wonder and awe. This matches up nicely both with Campbell's Hero's Journey and Strategic Thought Leadership

Effective Content Marketing Requires Thought Leadership

Effective Content Marketing Requires Thought Leadership

Thought Leadership teaches your marketplace to be smarter customers who get more value out of what you sell. Strategic Thought Leadership can also position your business as the only way to get important, distinctive advantages.

Endless Content Marketing Ideas in Three Stages

Endless Content Marketing Ideas in Three Stages

Episode Nine: How to Always Have Plenty of Internet Marketing Topic, Copy, and Media Ideas... and do it in a way that is supported by a solid strategic direction.

The Power of a Back Story

The Power of a Back Story

Episode Five: A back-story is a hidden structure like a skeleton. George Lucas' use of Joseph Campbell's Hero's Journey for Star Wars is an example of the archetype level of back story. And there are 2 other levels of back-story building used in Strategic Thought Leadership.

Three Ways Strategic Thought Leadership is Like Making a Movie

Three Ways Strategic Thought Leadership is Like Making a Movie

Episode Two: Shift between the role of the audience, the director, and the screenplay writer for a triple-perspective approach to thought leadership. And the 3-Eyed Lion.

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