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All Thought Leadership Studio podcast episodes and blog posts about persuasion. Click on a hashtag above to search other topics.
Episode 32 - Learn a six-question Self-Assessment of the Depth of Strategy in Your Content Marketing or PR Campaign. Including Prompts that use ChatGPT to help build Strategic Thought Leadership.
Episode 30 Thought Leadership implies changing thinking. How to identify thinking that is ripe for change yet has high impact.
Episode 24 - Attain and Apply the Ideal State for Strategic Thought Leadership and Other Areas of Performance with the CHAIFIE method
You need all of these to succeed with Strategic Thought Leadership. Consider them a series of traffic lights to your Thought Leadership destination.
Know what level you Influence on to maximize your positive impact. Tap into the power of higher level influence and higher level learning.
Episode Fifteen: An adventure tour guide will lead their group out of the "ordinary world" into more of a "magical world" that evokes states of wonder and awe. This matches up nicely both with Campbell's Hero's Journey and Strategic Thought Leadership
Episode Thirteen: Step outside the common assumptions of your field, business, or profession, be an effective rule-breaker, and lead your audience to new thinking.
Episode Twelve: An introduction to Audience Attunement and a Challenge to the Data-Targeting Paradigm
Thought Leadership teaches your marketplace to be smarter customers who get more value out of what you sell. Strategic Thought Leadership can also position your business as the only way to get important, distinctive advantages.
Do you value excellence in business? One definition of NLP (Neuro Linguistic Programming) is the study and replication of excellence. As such, it has many applications in business, particularly in Strategic Thought Leadership
Episode Ten: Expand your message by aiming for more global impact. Expand your audience with a more universal mission.
A Triple Perspective Approach to making Thought Leadership Effective and Strategic:
L = Listen E = Envision O = Output
Episode Eight: How to package, organize and codify your thinking for maximum impact.
Episode Seven: Neuro-Linguistic Programming (NLP) is key for the market insight that finds opportunities and the impact that comes from high level persuasion. It also helps access states of inspiration necessary for the creative side of business.
New paradigms and the responses to them follow 3 types of vectors.
Episode Five: A back-story is a hidden structure like a skeleton. George Lucas' use of Joseph Campbell's Hero's Journey for Star Wars is an example of the archetype level of back story. And there are 2 other levels of back-story building used in Strategic Thought Leadership.
Buckminster Fuller wrote, "We are called to be architects of the future, not its victims."
Episode Four: Draw an Enraptured Audience to a Magnetic Vision of Your Thought Leadership
Episode Two: Shift between the role of the audience, the director, and the screenplay writer for a triple-perspective approach to thought leadership. And the 3-Eyed Lion.
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